🔹The Art of Thinking Well🔹.. David Brooks OCT. ۱۰, ۲۰۱۷

🔹The Art of Thinking Well🔹.. David Brooks OCT. ۱۰, ۲۰۱۷

🔹The Art of Thinking Well🔹

David Brooks OCT. 10, 2017

Richard Thaler has just won an extremely well deserved Nobel Prize in economics. Thaler took an obvious point, that people don’t always behave rationally, and showed the ways we are systematically irrational.

Thanks to his work and others’, we know a lot more about the biases and anomalies that distort our perception and thinking, like the endowment effect (once you own something you value it more than before you owned it), mental accounting (you think about a dollar in your pocket differently than you think about a dollar in the bank) and all the rest.

Before Thaler, economists figured it was good enough to proceed as if people are rational, utility-maximizing creatures. Now, thanks to the behavioral economics revolution he started, most understand that’s not good enough.

https://www.nytimes.com/2017/10/10/opinion/the-art-of-thinking-well.html?action=click&pgtype=Homepage&clickSource=story-heading&module=opinion-c-col-left-region®ion=opinion-c-col-left-region&WT.nav=opinion-c-col-left-region&_r=0